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If you're a 2026 booked exhibitor for Food & Drink Expo, Farm Shop & Deli Show or National Convenience Show, we’re searching for the most exciting new products to feature in the Future Foods area.
Over three days, 40 standout brands will present on the Taste the Future Stage, where visitors will sample, score, and celebrate the future of food and drink.
Thanks to our partner Stickybeak, brands will compete for £5,000 in prizes. Products will be rated via QR code on taste, packaging, and innovation. Top scorers will advance to the live final on The Grocer Stage, where one winner will earn the grand prize and major industry recognition.
Think your product has what it takes? Apply below.



























