As the highly anticipated Food & Drink Expo draws near, it's important to prepare in advance so that you can fully maximise your experience as an exhibitor. With only a little over a week left, we've put together a list of essential steps to take before the event to ensure you make the most out of the show.
- Do your customers know you’re going to be there?
Are you leveraging every possible marketing opportunity to promote your presence at the show? It's crucial to inform your customers about your participation, and what better way to do so than via social media? Make a statement on social media by downloading your personalised web banners and logos from the exhibitor hub. These graphics allow you to showcase your stand number and generate hype for your followers to visit your stand at the show. Make sure to tag us so we can like and reshare your content!
Don't forget to also update your exhibitor hub with your latest products and press releases to keep your audience engaged and get maximum exposure on our website, as traffic is due to increase further over the next couple of weeks. If you haven't done these yet, take action now to make a lasting impression at the show.
- Check out the task section on the exhibitor hub
Don't overlook the crucial details that can make or break your success at the show. Head over to the task section on your exhibitor hub and ensure that all necessary tasks are completed before the event. This includes urgent items like the exhibitor declaration form, as well as other compulsory tasks such as booking vehicle access for any back-of-hall deliveries. While some tasks may be mandatory, we advise you to tackle them all to maximise your chances of success at the show.
- Order exhibitor badges
Ensure you have ordered your exhibitor badges - log in to your exhibitor hub today and order your badges to ensure a smooth and successful show experience!
- Order your Smart Scanner
Revolutionise your lead capture process with SmartScan – a cutting-edge app that enables you to scan visitor badges and gather customised information for each lead. This intuitive tool streamlines the lead capture process, allowing you to instantly verify leads and access real-time data. With the flexibility to use SmartScan on multiple devices on your stand, you can ensure that every potential lead is captured and nurtured effectively. To learn more about SmartScan and to order yours, visit your exhibitor hub.
- Read the operations manual
The operations manual is your ultimate guide to everything you need to know about the event. Whether you're looking for information on setting up your stand, floor plans, or marketing and operations contacts, this invaluable resource has got you covered. With detailed instructions and helpful tips, you can rest assured that you're fully prepared for the big day. So why wait? Dive into the Operations Manual and start planning your next moves for the show!
We can't wait to see you at the show and share in your enthusiasm for this exciting event. We hope this article has provided you with valuable insights and reminders to help you prepare for a successful experience. From all of us at the UK Food & Drinks Show team, we look forward to welcoming you and making this a memorable event for everyone!