Food & Drink Expo is back and a whole host of fantastic new products are set be on show when it returns to the NEC, Birmingham later this month (25th – 27th).

The event, part of the UK Food & Drink Shows, is a must-visit occasion for the industry. Expect a bustling show floor full of the latest trends, products and innovation. We’ve rounded up some of the most exciting products to be seen, in no particular order:

Magic Field Co. Ltd
(Stand L221) will be showcasing its Authentic Thai Cooking Kits and Pastes, a wide range of easy-to-use cooking kits to get the perfect authentic Thai taste every time. All Magic Field Co. Ltd foods have been awarded with the Thailand Trust Mark, a symbol of excellence and trusted quality.

Threesixty Design
(Stand L231) worked with Premier Foods on their important move with Batchelors into the flexitarian market. The recently launched meat-free pots offer a quick meal solution for vegans, vegetarians, and flexitarians in an under-served category.

The Buyers Discovery Club (Stand K209) has just introduced its Online Portal – an automated ‘match-making’ platform that has been launched by food consultancy The Good Food Group in a bid to partner the UK’s leading retail buyers with up-and-coming brands. Designed to help buyers save time, the ‘first of its kind’ introduction portal helps to connect brands with buyers in the healthy snacking, free-from and vitamins, minerals, and supplements (VMS) markets.

Footprint Sustainable Food Trays are the top focus for those looking for plastic alternatives. R H Packaging Ltd (Stand K191) has put this to the forefront with its 100% recyclable and compostable Fibre Board Coated Trays which maintain shape and rigidity in the harshest moisture laden retail food environs.

Certified B-Corporation Mindful Chef (Stand L237) always has health top of mind. On stand at the show, its Berry Granola has an extra refined sugar-free* boost from Yacon root as well as gluten-free oats, linseeds, pumpkin seeds and strawberry pieces – the health kick is in action!

Keeping up with healthy food trends, East Coast Bakehouse (Stand P220) has launched two new ranges. Its Vegan Cookies are Vegan Society approved, contain no palm oil, and offer a source of fibre. As consumers look to reduce their sugar intake without compromising on taste, it has also responded by launching a sugar-free range of biscuits and cookies.

The Fynoderee Distillery’s (Stand M150) Manx Dry Gin Elder Shee Edition is distilled with Elderflower and is a celebration of the Isle of Man’s tangled tales of the mythical faeries who reside within the magical “Tramman” - the Manx Gaelic word for Elder Tree. Head to Stand M150 for a taste of Manx summer.

Gastro-Cool wants to make POS marketing easier with its innovative Round Fridge / Can-Cooler (Stand M219), which can be branded with your own design. With LED interior lighting, a catchy décor, transparent lid, integrated fan, mobility wheels and manual temperature settings – it has it all!

Elakkia (Stand N166), the UK’s largest manufacturer of Sri Lankan food will be offering up its tasty range of snacks, including Chickpeas with Turmeric and Sea Salt and Murukku with Coconut and Tellicherry Pepper. The different varieties all offer an authentic taste of Sri Lanka.

Victus Emporium
(Stand P203) will be showcasing its MSC-Certified Cantabrian Anchovies. Fished on small day boats on the north coast of Spain, the fish are hand graded, de-boned and filleted before being packed into easy seal Kilner jars and topped with olive oil – a labour intensive process that ensures quality is not compromised at any stage.

Andrew Reed, Managing Director Events & Exhibitions comments: “The amount of new products, innovative thinking and original ideas set to be on show at Food & Drink Expo later this month is staggering. Come with an open mind about what you might find because there’s bound to be something new, exciting and different around every corner.”

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The UK Food & Drink Shows are the product of award-winning event organisers William Reed.

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